Hello

I’m Ashley, a growth marketer specializing in email and SMS marketing. I bring 4+ years of experience owning end-to-end campaigns for consumer goods startups.

Behind my work is the belief that brand storytelling and data shouldn’t compete. They work best together at the intersection. I approach every campaign with the goal to tell a compelling story, then use data to guide how that story shows up.

This mindset paired with my curiosity grounds how I work in email and SMS marketing. I question what exists, test new ideas, and create campaigns that perform and resonate.

Experience

SPECIALTIES
Email marketing, SMS marketing

EXPERTISE
Campaign strategy, planning, execution, optimization, A/B testing

FOCUS
Direct-to-consumer (DTC), e-commerce

INDUSTRIES
Consumer goods, CPG, subscription, fashion & apparel, food & beverage, health & personal care

Let’s Collaborate

Get in touch by using the form or send me an email at ashleyechiang@gmail.com.